Despite hard economic times HONDA is doing "OK" with their motorcycle sales. This is the key factor in their success since the beginning and the people in charge know this. It has been mentioned in their comments regarding their scaling back of production of automobiles. They know that their motorcycles are the backbone of their existence I agree. Yes they capitalized on their early success and really showed people how to build cars.
Now check this article out:
Honda Sells Its 60 Millionth - Yes, Millionth - Super Cub
I read this news months ago but I felt it was a good thing to reflect upon considering the economic times. From the Wired article:
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The Cub isn't very fast and it isn't very pretty, but it's everything you need in basic transportation - cheap, efficient and damn near indestructible. It'll take as much abuse as you can throw at it and, like Max Mosely, come back for more. You can even toss it off a building and it'll start right up.
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